OneClick.ai

Logo design for a cloud-based AI platform.

OneClick.ai 2017

Overview

OneClick.ai is a cloud-based platform that helps businesses build smarter applications using current machine-learning tooling. The brand needed to sit credibly among enterprise AI offerings while staying accessible enough for product teams who are not themselves data scientists.

Strategy

The mark folds an arrow into the "OneClick" wordmark - a direct nod to the product name, but more importantly a read on what the platform actually does: cut through complexity. The arrow breaks through two opposing lines, so the logo reads less as a decorative click-cursor and more as a problem being solved. The upward angle of the arrow does the rest of the lifting, quietly implying momentum and success.

Deliverables

Logo design.

Tools

Adobe Illustrator

Identity